Why Roller Banners make a Big Impression?
With a visual appeal that is outstanding, roller banners are the fastest growing marketing equipment. These lightweight, portable, and cost-effective banners can be placed at any corner to display an effective marketing message. Roller banners are placed right on the floor and can be pulled to about two meters.
Tips for designing a roller banner
Roller banners are used to market products, events, directions and other information. They have to be well-designed and get the marketing message across effectively.
Design
A roller banner is a foremost resource available to the audience which displays all the product related information. A well-designed roller banner makes companies stand out at trade shows and exhibitions. These banners are designed keeping few things in mind. The core message of the banner must be displayed at eye level so that it immediately catches the attention of any onlooker or passer-by. Follow the rule” less is more” and be concise yet accurate in designing your banner. The quality of the images must be exemplary else it will fail to leave the desired impact. The banner should be readable even from a distance. Contact details like company email address or Facebook and Twitter accounts can be mentioned in the banner.
Cost
The biggest advantage of roller banners over conventional methods of advertising is their affordability. The standard dimensions are 800mm×2000mm, and prices increase as the surface area increases. This area is ideal to display all information in an aesthetic style. If the banner is displayed for a specific event or date, it can be easily rescanned depending on the services provided by the printing agency.
Quality and material
A roller banner which is displayed indoors can last for a very long time. The material used is polypropylene which is thin yet resilient which is tightly rolled and spring loaded to keep the banner erect. A solid aluminium stand is used to firmly secure the banner to the ground. Cheap banner stands are available but if you want your banner to last for a long time, do not compromise on the quality.
Double sided pull up banners are in vogue as they display information from both sides. Another bonus that roller banners offer is quick turnaround times. New launches, strategies, changing schemes are effortlessly displayed using these banners. Roller banners can be rescanned to save extra costs and the durable base material does not wear off even if the print becomes obsolete. Printing agencies employ novel methods of printing and use high-quality artwork to achieve remarkable results. These roller banners can be used as effectively as any other marketing strategy. And no matter whether you place these banners stand indoors or outdoors, your product or service will get the desired attention.
